BRAND AND CATEGORY RESEARCH

Find out what matters most to your customers

7.15 Qual preview - Task page - Live chat

Delve into your brand attributes within a competitor and category context to understand what matters most to your customers. Explore how this varies by segments & ensure your brand is aligned to customer needs.

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"We had always done ad-hoc awareness research so we had a good understanding of the level of brand awareness in each of our markets. What we didn't have was a more granular level of brand insight. Working with QuMind has given us a very clear view on what the marketing tasks are."

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