When Does a Market Research Panel Transform into a True Community?
The terms “panel” and “community” are often used in research, marketing, and various organisational contexts to describe groups of people. However, in market research, […]
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What Are The Top Trends in Media Research for 2024 and How Can Qumind Help You Address Them?
As we move into the second half of 2024, the media research landscape continues to evolve at a rapid pace. At Qumind, our deep […]
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Free Report: Insight Data For The Charity Sector Marketing
In our lunchtime webinar for professionals in the non-for-profit sector (July 2024), our team set out to share statistics we had gathered to help […]
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Enhancing Media Insights with Qumind’s Cutting-Edge Technology
In today’s dynamic media landscape, understanding audience behaviour and market trends is more critical than ever. At Qumind, we pride ourselves on harnessing the […]
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Integrating Qumind into Your Media Research Workflow: A Step-by-Step Guide
In the fast-paced world of media, staying ahead of trends and understanding audience behaviour is crucial. At Qumind, we blend the cutting edge technology […]
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Understanding Your Customer: Tools and Techniques I’ve Learnt Along the Way
As the CEO of a small tech-led market research firm that’s been around for over two decades, I’ve seen the landscape of customer understanding […]
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The Polarisation Between Fast Food And Healthy Eating: An Insight Report
Recent QuMind data reveals that a significant portion of the population frequently indulges in fast food, with two out of three Brits having ordered […]
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How the QuMind Platform Can Integrate with Other Tools: A Guide for Insights Teams
In today’s fast-paced business environment, insights teams need efficient, integrated solutions to gather, analyse, and act on data. At QuMind, we understand the importance […]
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Community vs. Panels: A Guide for Businesses
In today’s market research landscape, traditional methods such as surveys and focus groups are no longer enough to gather in-depth insights from customers. That’s where […]
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How to Change the Price of Services: A Guide for Businesses
Adjusting the pricing of services can be a complex yet essential strategy for businesses aiming to stay competitive and profitable. With over 25 years […]
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